Imagine this: you have a great business plan and a rewards program your customers will love. Your business is decorated, operational and ready to go. You’ve even invested in print and online advertising! But there’s one problem… the customers you’ve attracted with your ads have a hard time finding your business, and only a few new clients come in every day.
Sound familiar? You might have a problem with leading customers to your business.
We’re all familiar with street signs and turns being obscured by bushes or other signage. This can cause drivers to waste time searching for a business or just drive past it completely! If your business is easy to miss for any of these reasons, it might be time to invest in some directional advertising.
Directional bench ads serve a similar purpose as those employees who flip arrow signs to get you to turn toward a business—but one big difference lies in the more permanent nature of bench signs. Rain or shine, they will tell potential customers where to go. If they’re not actively searching for your business at the time, the signs will help guide them in the future. Should they be thinking of a place to eat or get a home improvement consultation, they’ll know what turns to make and where.
We have a variety of design options that are both easy to look at and functional. Contact us today at (386) 322-3600 if you think a directional bench ad might help your business!